Introducing Very Peri: The Pantone Color of the Year 2022
What is the Pantone Color of the year? And who picks the Pantone 2022 Color of the Year?
Every year, Pantone’s color experts at the Pantone Color Institute™ (more on that in a second!) mine the global culture for new color influences. The Pantone Color Institute does more than just select a color of the year – and it’s certainly not random – they forecast global color trends to help advise companies on color for their products and brand visual identities. They use seasonal trend color psychology, and draw upon data and influences from technologies, materials, textures, and effects that impact color. The color institute is comprised of individuals who are experts in their field – not just in art and design, but also in the sciences, entertainment and more.
Want a quick tour of Very Peri?! Well here it is...
What is the 2022 Pantone Color of the Year?
The Pantone Color of the Year for 2022 is Very Peri. It’s a fun periwinkle blue with undertones of violet-red. The creation of this color is entirely novel for Pantone - created from scratch, rather than sourced from nature. This invented custom color for 2022 evokes a sense of hopefulness and transformation for the new year after being on lockdown and feelings of uncertainty for the past 2 years. It’s joyous, but perhaps unintuitive at first – how will very peri be utilized? Read on…
How to Use the Pantone Color of the Year? How NOT to use the Pantone Color of the Year?
Very Peri reminds me of one of the purple blueish tints reflected off of a disco ball. Very Peri is an intense color with blue and purple jewel tones, so I wouldn’t recommend using it as a full room or a main kitchen cabinet color. Doing so may feel outdated within a year and overwhelm the senses.
With that said, here are 6 fabulous ideas for effectively utilizing Very Peri in your space:
Very Peri makes an amazing accent wall
Side piece like a side table or sofa.
In a kids playroom as the paint color for an organizational cubby wall or even a
Floating kitchen island if you already have warm white cabinets
Pops of color in accessories like pillows, blankets
Will Very Peri Last or is it a Fleeting Trend?
The sense of bold creativity of this color and its sense of hopefulness is a recipe for longevity! Jewel tones like this one in home and decor make a lasting statement and don't feel too trendy when used sparingly. This color feels fresh, yet familiar.
What Design Styles Best Utilize Very Peri?
Jewel tones are elegant and royal, and if referencing that is your jam – then, design on! Beautiful millwork in a Very Peri high gloss, paired with a golden chandelier in a dining room or office would be beautiful! You’ll love it forever.
Now, if you're familiar with my work, you’ll know I am less about the glam and more about the mid century (check out my own mid century home here). So for the mid century fans like me out there, we’ll utilize Very Peri a little bit differently. Very Peri will never go out of style because it could work as a bold accent on many things. That’s the midcentury way! For example, see this amazing fridge from Elmira that I need in my life that combines all my favorite things with Very Peri in one:
What Colors Look Good with Very Peri?
There are many colors that look good with Very Peri. The most obvious is white and gray – like Sherwin Williams Shoji White or African Grey - to help this purple-y blue tone pop! For a little more spice, I would pair it with blush pinks and earthy greens.
Pantone has even made it easy on you and created a cheat sheet for their idea of what coordinates with Very Peri. The “Star of the Show” set is my favorite. Which one do you gravitate to? Sound off in the comments!